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ARTIFICIAL INTELLIGENCE IN DIGITAL MARKETING
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Course Content
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Introduction to Artificial Intelligence In Digital Marketing
What is AI And Machine Learning?
1 Topic
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Lesson Content
0% Complete
0/1 Steps
Machine Learning
Google As An AI- First Company
4 Topics
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Lesson Content
0% Complete
0/4 Steps
Meet the New, Smarter Google
RankBrain
Google’s Further Plans
What Does All This Mean for Marketers?
Preparing For Semantic Search
5 Topics
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Lesson Content
0% Complete
0/5 Steps
LSI: Latent Semantic Indexing
How to Handle LSI
Structured Data
How to Use Markups
The Good and the Bad of Schema Markups
Big Data
2 Topics
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Lesson Content
0% Complete
0/2 Steps
Predictive Modelling
Collecting Big Data
Computer Vision
Advertising
3 Topics
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Lesson Content
0% Complete
0/3 Steps
What is Programmatic Advertising?
RTB
How to be More Successful With Programmatic Buying
Email Marketing
3 Topics
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Lesson Content
0% Complete
0/3 Steps
Lead Warmth and Email Segmentation
Email Segmentation Combined With Machine Learning
Tips Marketers Can Follow Now
ChatBots
2 Topics
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Lesson Content
0% Complete
0/2 Steps
Facebook Chatbots
Other Types of Chatbot
Developing Your AI Skill – Using SQL
How To Future Proof Your Marketing
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Course Includes
11 Lessons
20 Topics
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